Swedish retailer, H&M announced that their next collection collaboration will be with British accessory brand Jimmy Choo.
The collection will debut on November 14th and will include shoes, bags, and a clothing line. There will also be a men's collection of shoes, bags, and accessories.
"We adore Jimmy Choo's shoes and bags," H&M's Creative Designer Margareta van den Bosch said in a statement, adding it was the first time the company collaborated with an accessory brand. "I like the way we have worked with clothes to accessorize the shoes and bags rather than the other way around," she said.
Jimmy Choo founder and President Tamara Mellon vowed that her brand would bring H&M "a sophisticated, fashion forward, accessible and glamorous collection." "We are privileged to be among the fashion greats who have been affiliated with H&M so far," she said.
This is one line that is sure to cause a frenzy and be snatched up really quick, so if you even want the option of purchasing it, I suggest you get to H&M 30 minutes before opening time...that's where I'll be!
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